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DATADOG INTERACTIVE UPDATE 06.2007

Hi,

People often ask me, “What’s the best way to use Interactive marketing?” I often respond that “I personally feel email and paid search are the two strongest interactive options out there.”

But don’t just take that from me. Recently, Marketing Sherpa, an industry e-magazine, asked the nation’s marketers a similar question, “what are the best & worst performing online ad tactics?”

Click here to see a PDF of the full survey results (Ad Age, January 2007).

Marketers across the board agree that the best performing tactic is paid search ads. Many of Data Dog’s clients have also found success with this method. If you’re interested in this powerful tool let me know and we’ll arrange a meeting to explain the ins and outs of this booming marketing tactic.

Coming in a close second for the best performing online tactic is email marketing to a house list. As you know, a house list contains opt-in customer email addresses rather than rented information from a third party. At Data Dog, we pride ourselves on helping companies build house lists and developing successful email marketing programs.

If you’re interested in the top two effective ways to market on the internet, give me a call (414-727-2440). We can help your business implement these innovative ideas!

Cheers!

Johnathan Crawford

	As the warm spring temperatures become a consistent part of the forecast our thoughts begin to drift off to summer. Below are a collection of our favorite vacation spots. Click through to get the inside holiday scoop from your favorite Data Dog. Annie Burkhart Laramie, Wyoming Click here to read why... Tiffany Dahle Madison, Wisconsin Click here to read why... Kate Schmitt Washington State Click here to read why... Johnathan Crawford My Garage Click here to read why... Adrianne Bockhorst Block Island, Rhode Island Click here to read why... Zina Harrington Devil’s Lake State Park Click here to read why...